Librarians Rock at Plunkett Research

ITI Bloggers June 17th, 2008

 

Librarians who visited the Plunkett Research (www.plunkettresearch.com) booth and saw a demo of its business and industry research system got to take home a cool t-shirt that read “Librarians Rock—Support Your Library.” They could also learn about some recently added features. The new Build-A-Report lets users create professional quality custom industry reports on-the-fly in PDF format. CEO Jack Plunkett says the tool first ran in beta and then launched after they made important enhancements based on user input.

Here’s how the company describes the process. In 90 seconds or less, subscribers can enter one of dozens of Plunkett’s industry-specific centers (covering industries ranging from nanotechnology to alternative energy, banking, insurance, and many more) and select all or selected portions of:
• Industry-specific trends
• Industry-specific statistics
• Top companies (up to 10) by NAIC code and by U.S., non-U.S. or both
• Rank the top companies by sales, profits or employee count
• Company profile details
• Company address
• Company executive contacts by title
• Industry glossary

The service’s new MyResearchAccount lets individual users set up personal accounts and save searches. You can make comments, edit searches, run them again, and delete.

What I didn’t realize is that all Plunkett Research data is written and researched in-house by Plunkett’s team of analysts—Plunkett does not buy data from outside sources.  Also, Plunkett Research is the sole outlet for this data, as it does not sell to any aggregators. Markets for the service include public, academic, government, and corporate libraries, as well as corporate marketing departments.

Paula J. Hane
News Bureau Chief, ITI

 


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Working Globally

ITI Bloggers June 17th, 2008

Generally speaking, sessions at SLA are planned by the subject divisions. This morning we had an historic divergence. Three chapters, from Europe, Asia, and Australia/New Zealand, joined to present a program about working globally: multicultural business and social etiquette. SLA CEO Janice Lachance welcomed everybody, then we moved to the meat of the session. Each speaker contributed bits of knowledge about working in a culture and country other than your own. Some of this was familiar to me, but there were some other nuggets that I found valuable. Sue Edgar of Sue Hill Recruitment, stressed that knowing time zones and holidays is important. She had some funny vocabulary stories (do you wear trainers or sneakers? Are those thongs or flip-flops on your feet?). Davis McCaughhan, an Australian who’s worked in various Asian countries, now employed in Japan by McCann Worldgroup, recommended embracing stereotypes, learning the drinking culture, understanding religion and history and their place in life, and knowing the local team and its stars. No matter how long you live in another country, he cautioned, you’ll never be a local. Andrew Davidson, Bureau van Dijk, cautioned us to think about our position on politics (how to respond to a question about Taiwan when doing business in China) and corruption (do you bribe, how much do you bribe). Also understand how cultures use information.

Working in another country is not just about work. It’s about food, culture and manners.

Marydee Ojala

Editor, ONLINE: Exploring Technology & Resources for Information Professionals


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Information Professional: The New Private Investigator

ITI Bloggers June 17th, 2008

 

Judging by the standing room only crowd gathered to hear Howard Trivers, Sr. Reference Librarian at Baker & Daniels, an Indianapolis based law firm, speak on “Information Professional: The New Private Investigator”, there are many people who want to find information about people. Trivers is known as the “dirt meister” in his firm and has become a recognized expert in investigative information retrieval. He feels strongly that information professionals are ideally suited for this activity because they know the alternative sources and have the necessary skills to find and analyze the information.
 
There is a definite art to locating information about people. It is important to use alternative sources and find out exactly what requesters are looking for. Success comes as one becomes familiar with the public information resources for a community and state and is aware of current trends (such as the trend towards cell-phone only households).
 
An increasing amount of information is available on the Web, but different jurisdictions provide different coverage. Some information is free, but you often get what you pay for: good information must be paid for. Although Lexis and Westlaw are very large databases, Trivers uses many alternative ones as well. And it’s very important to be acutely aware that such databases have many errors in them, so expectations must be realistic. 
 
Besides Lexis and Westlaw, today’s players include Accurint, ChoicePoint, Loislaw, Intelius, Merlin, Locateplus, and many more (which you can find by Googling “people finder”). For historical information, Trivers recommended Polk’s City Directory, old telephone books, directory assistance services, and the old-fashioned techniques of calling friends, neighbors, and acquaintances about the person about whom information is being sought. Some systems have batch facilities, allowing searches on large numbers of people to be submitted at once.
 
An increasing number of public records are now available on the web, and some of them are free. It is important to think local (Trivers repeated this several times during his talk) and uses the free services. Two excellent public records portals are Searchsystems.net and BRB Publications Company. For criminal records, Westlaw and Lexis are the best sources.
 
Trivers’ recommendations include:
  • Don’t forget news sources; access local newspapers using their websites.
  • Use Google Maps at the street level to look at the type of buildings where people live.
  • Use several search engines.
  • Search genealogy records to find relatives of people no longer living.
  • Don’t pay commercial databases for death records; use the Social Security Death Index instead.
  • Social networking sites may be useful, particularly in the future as they grow in popularity. Many people post information there carelessly, not considering how it can be used to trace them.
  • Use the phone!
  • Get out of the office!
Don Hawkins
Columnist, Information Today


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What’s All the Buzz about Social Networking Applications?

ITI Bloggers June 17th, 2008

It was nearly standing room only for this afternoon’s two-hour session on social networking—a hot topic indeed these days. Four panelists discussed their experiences with using these systems and how they can be used in professional or academic environments.
 
Karen Huffman from the National Geographic Society (NGS) is “hyper-connected” and uses a number of social networking tools, including Facebook, LinkedIn, Twitter, and Ning. (In fact, she was Twittering the session during the presentations of the three other panelists!) Click here for a list of her contacts and resources.
 
Social networking tools overcome the problems we have because we do not always have the luxury of meeting face to face. In today’s world, the reality is that workplace patterns are shifting, work has become global, there is an increased emphasis on collaboration, and budgets are shrinking. E-mail is still very popular, but the current trend is “Down with e-mail—go to the social spaces instead!”
 
At NGS, widgets have become popular because they come from a high quality and reputable source , and NGS actively makes much of its content available online, such as its Collector’s Corner and Explorer’s Hall museum displays. Huffman has found that one interesting result of using social networking is the unanticipated relationships that it facilitates.
 
In the academic setting, Facebook has become the most popular platform, as Laura Leavitt from the University of Michigan has observed. Although many administrators think social networking is a fad and there is no need to get involved, the fact is that 70% of American college students have Facebook profiles. Millennials are heavy users of Web 2.0 tools, which are nothing unusual to them.
 
Even the corporate world is getting involved with social networking, as Michele Vivona,Vice President at LexisNexis, reported. The lines between professional and personal lives are blurring; the ways people research and learn is changing, and so are their expectations, so user generated content is flourishing. Web 2.0 has become a stepping stone on the way to the semantic web. Common threads in social networking sites include the latest news, career information, videos to download, podcasts, and videocasts. Some organizations have developed websites for their users to vote and give their opinion products; Starbucks  has pioneered in this area.
 
According to Vivona, LexisNexis has found that customers want more content and more customization, the ability to give feedback without registering, and fresh content on each visit. It is important to make it very clear what is free on the site and what is not.
 
We used to connect with each other in very time-consuming and not always successful ways. As Jill Hurst-Wahl of Hurst Associates, Ltd., has found, now we don’t know what our colleagues look like even though we know each other from online contacts. Many social networking sites are really micro-communications, and they have made us more responsive. The benefits of social networking tools are connecting, sharing, collaborating, learning, and promoting ourselves. And we have a menagerie of tools to use for purposes such as instant messaging, chatting, sending short messages, blogging, and photo sharing. 
 
Many people may feel that there are too many tools and not enough time to use them all. But they are ways to hyper-connect with your colleagues. You can make the choice of being connected or not, but that should not stop you from using these tools.
 
Don Hawkins
Columnist, Information Today


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The Science of Coffee

ITI Bloggers June 17th, 2008

If you attended the SLA Chemistry Division’s session last year in Denver, you may remember the delightful presentation on the science of beer. (If you were not there, you can find my summary on this blog.) This year, the subject was the science of coffee (very appropriate for Seattle given the preponderance of coffee houses in the city!), and it was no less interesting. Professor Joe Vinson from the University of Scranton, Scranton, PA, is actively involved in coffee research, and he provided us with many fascinating historical, chemical, and biological facts about coffee.

Coffee has been drunk since before 800 BC, and it became a commodity to be traded in about 575 AD. The first coffee house was founded in Istanbul, and the phenomenon rapidly spread westward. Americans became large drinkers of coffee as a result of the Boston Tea Party, and its popularity spread rapidly. In the military, Admiral Joe Daniels outlawed alcohol on ships, so a cup of coffee became known as a “Cuppa Joe”.
 
Coffee is the second most widely traded commodity in the world today (after oil), with an estimated 1.4 billion cups a day being consumed. The biggest consumers are Scandinavians. Traditional coffee consumption outpaces decaffeinated and other varieties by far, although consumers are now switching more to gourmet coffee and are getting more of it outside the home—a trend started by Starbucks.
 
The plant is a small tree native to Africa and grows mainly in tropical areas. It bears red “cherries”, each containing two beans. It takes 600,000 beans to fill each 132 pound bag, and 4,000 beans/pound of roasted coffee. During the roasting process, 800 chemicals are formed, one of which is caffeine. The same stimulants as are found in coffee are also in tea and chocolate, although to a lesser extent. Coffee is the main source of antioxidants in foods and beverages; 40% of the antioxidants in the average American diet come from coffee. Caffeine improves cognitive function after a single dose; it produces a positive mood, and decreases perceived fatigue. Even the odors are beneficial; a recent study has shown that typing accuracy and speed increased after smelling coffee, and smelling coffee may help ease stress.
 
You don’t need to worry about consuming coffee. Studies conducted under the auspices of the American Medical Association show that “moderate coffee drinkers probably need have no concern about their health relative to their caffeine consumption, provided other lifestyle habits are moderate as well,” which is good news for all those coffee drinkers out there.
 
Don Hawkins
Columnist, Information Today


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New Ways to Cover Conferences

ITI Bloggers June 16th, 2008

Free Pint’s VIP Magazine is testing a new way to cover conferences. They’re asking attendees to submit their insights, learnings, and new ideas from the conference, but not session summaries or recaps of slides. The idea is to extend the conference conversation and help with conference reporting to staff and management upon returning to the office from the conference. The online submission form is here. Or send email to sla {at} vivaVIP(.)com. Or, shudder, fax to +44 1784 420033 (UK) or +1 801 459-1016 (US). All contributors will receive a free copy the VIP’s SLA Special Report.

Marydee Ojala

Editor, ONLINE: Exploring Technology & Resources for Information Professionals


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Recalling WTO Protests of 1999

ITI Bloggers June 16th, 2008

At a session this morning speakers recalled and reflected on protests nearly nine years ago outside the Seattle Convention Center during a meeting of ministers considering what proved to be unpopular World Trade Organization (WTO) initiatives. Gillian Murphy, representing the WTO History Project at the University of Washington, showed documents from the project archives, including the "Peaceful Protest Zone" sign displayed on the screen below.  She described the archives as a significant collection, since it documents the events at a level of detail not covered by the media at the time.

Matthew Sparke, from the University of Washington, (shown speaking in this photo), discussed the WTO in the context of economic history and drew some interesting parallels between WTO and the European Union efforts to stimulate international economic development outside the context of social and polical regimes.

If you’d like to learn more about the subject, Stuart Basefsky, from Cornell, who also spoke at the session, has compiled a list of web sties related to WTO Trade and Labor Issues.

Dick Kaser, ITI VP, Content


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Exhibit Hall

ITI Bloggers June 16th, 2008

The exhibit hall is actually two exhibit halls this year, a bit strange. The aisles are very wide and half of the one hall is devoted to a food court filled with tables and chairs. If you’re in the hall with the lower numbered aisles and can’t find the vendor you’re looking for, it may be exhibiting in the other hall. Yesterday, there seemed to be more people in one exhibit area than the other. And could it possibly have had anything to do with the free drinks being offered around the Thomson Reuters booth?

Marydee Ojala

Editor, ONLINE: Exploring Technology & Resources for Information Professionals


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ProQuest & Dialog

ITI Bloggers June 16th, 2008

For some of the additional details on the agreement that ProQuest has to purchase Dialog, see my blog post at ONLINE Insider. And there will be more info coming as the acquisition moves forward. I’m already seeing some interesting synchronicities in the info pro training area. Maybe Quantum and GEP will be renamed DialPro. OK, probably not.

Marydee Ojala

Editor, ONLINE: Exploring Technology & Resources for Information Professionals


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Charlie Rose Interviews Vint Cerf at Opening Session

ITI Bloggers June 16th, 2008


Vint Cerf (L),  Charlie  Rose (R)

The opening session featured an interview by noted TV interviewer Charlie Rose speaking with Vint Cerf, one of the founders of the Internet and now Internet Evangelist at Google.  Cerf gave us a fascinating look at how the Internet developed, where we are now, and some of the major issues we face.  Here is an edited transcript of the interview:

CR: How has the Internet has become what it is?
VC: The Advanced Research Projects Agency (ARPA) was founded in the aftermath of Sputnik. It explored computer science and how that could be used by the military. Out of their explorations came the ARPANET. In 6 months, we had figured out the basic design of the Internet, and on January 1, 1983, it was rolled out to the academic community. We knew this would be very powerful technology, but we did not know what it would be like to have millions of people sharing ideas.
CR: What did Al Gore do?
VC: He sponsored legislation to help found the NSF Network and recognized the importance of this in 1986. He also sponsored legislation that allowed industry to see that there would be a market for these services, and we owe him a tremendous debt.
CR: So the breakthrough was in allowing computers to talk to others?
VC: It’s like the road or power distribution system—it should be simply there in as much quantity as you need, but we still have a long way to go. The economics must become affordable to everyone. I hope we will be able to double the number of people on the Internet to 3 billion by the end of 2010.
CR: Would that be because of the penetration of mobile communication?
VC: Exactly. There are 3 billion mobiles in use right now, and some people have more than one. 
CR: What are the values of access or openness?
VC: The net was designed originally in the academic world, which trades in information. The internet design was completely open, so if you can build something using the protocols, you can be part of it. You do not have to get permission from anyone to create a new application: you just do it. The power of the Internet is its openness, accessibility, and freedom to try things out, and I hope we can preserve that.
CR: What is the significance of users also being providers?
VC: The system is permitting people to share what they know. Somehow, when all this is matured, everyone will have access to the knowledge of everyone who wants to share what they know. That idea is so wonderful. You can learn something from anyone!
CR: Where are we on the digitizing of libraries?
VC: Google is working on digitizing the images of books, but we are very far from complete. I’m deeply concerned that we are relying on software to understand the complexity of digital objects, and if that software becomes obsolete, we will not be able to understand the objects—I call this the “bit rot” problem. Sharing information works. It’s not information that is power, but the sharing of it!
CR: Do we need any kind of international standards or regulations?
VC: Yes. Think of what we would like to do with the Internet. We would like to foster e-commerce, and that means digital signatures. Does a digital signature mean the same thing in the US, China, and Japan? We need enabling legislation that gives us a uniform context in which to work, and we need to be able to deal with unacceptable behavior. We need to make sure the infrastructure is solid, reliable, and secure, and we need to find a way to detect malware and eliminate it.
CR: Why can’t we eliminate spam?
VC: Because the Internet is free, and that lets people send spam.
CR: Your dream is to make everyone online. How long will it be until that happens?
VC: 3 billion should be online by 2010, and 70% by 2013.
CR: Some countries are trying to resist the Internet, like China or Iran.
VC: Every country has some access to the Internet, and they cannot escape its importance to their economies. They will have to accept the Internet whether they like it or not, and then the information will flow. I don’t think you can stop that.
CR: How will search change in 15 years?
VC: If we are very lucky, we will go beyond statistical matching of texts to a better ability to match semantic meanings of texts. But this will be very difficult.
CR: Do you expect the US to continue to lead the way in this area?
VC: It is important to realize that the Internet was not designed solely in the US. A very diverse group of people have influenced its development, and our legislators need to understand that. I expect that the US will continue to lead as long as funding for scientific development is available.
CR: What makes you optimistic about the Internet and what do you fear?
VC: If the Internet stays open, it knows no boundaries because it’s mostly software which is an endless environment. My fear is that constraints could be placed on it, which will dramatically hinder usage and advancement in many areas. 

Don Hawkins
Columnist, Information Today


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