Comments on: Putting the Emphasis on Quality — What do you think? http://www.infotodayblog.com/2008/12/01/putting-the-emphasis-on-quality-what-do-you-think/ The Archive of Conference Blog Posts by the Editors of Information Today Tue, 26 Jan 2010 01:44:51 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: ~Kathy Dempsey http://www.infotodayblog.com/2008/12/01/putting-the-emphasis-on-quality-what-do-you-think/comment-page-1/#comment-9632 ~Kathy Dempsey Wed, 03 Dec 2008 01:37:51 +0000 http://www.infotodayblog.com/?p=1503#comment-9632 I was reading more of OCLC's major report "Perceptions of Libraries and Information Resources" over the weekend. (sad, life, I know!) Some of the fascinating results: 69% of the worldwide respondants feel that info from a search engine is as trustworthy as info from a library source. A related fact: 92% said they do NOT trust info more when they have to pay for it. Even tho many vendors put out quality info, that doesn't do any good unless the end users (the info consumers, public or private) realize that this "official" data is more trustworthy than what they can find on the open web. I'd like to see more vendors get in on the act of promoting their databases' worth to the general public. If they can't convince people to use it, why should libraries continue to buy it? As editor of the Marketing Library Services newsletter, I think these data creators need to play a part in their own futures by helping to explain and promote the importance of quality information. I was reading more of OCLC’s major report “Perceptions of Libraries and Information Resources” over the weekend. (sad, life, I know!) Some of the fascinating results: 69% of the worldwide respondants feel that info from a search engine is as trustworthy as info from a library source.

A related fact: 92% said they do NOT trust info more when they have to pay for it.

Even tho many vendors put out quality info, that doesn’t do any good unless the end users (the info consumers, public or private) realize that this “official” data is more trustworthy than what they can find on the open web. I’d like to see more vendors get in on the act of promoting their databases’ worth to the general public. If they can’t convince people to use it, why should libraries continue to buy it?

As editor of the Marketing Library Services newsletter, I think these data creators need to play a part in their own futures by helping to explain and promote the importance of quality information.

]]> By: Daragh O Brien, Director Publicity IAIDQ http://www.infotodayblog.com/2008/12/01/putting-the-emphasis-on-quality-what-do-you-think/comment-page-1/#comment-9631 Daragh O Brien, Director Publicity IAIDQ Mon, 01 Dec 2008 17:14:26 +0000 http://www.infotodayblog.com/?p=1503#comment-9631 Information Quality is indeed a significant issue. So much so that the IAIDQ (International Association for Information & Data Quality) was founded in 2004 to create a community of practitioners and researchers in the field to raise awareness of the issues of poor quality information and develop a profession of 'information quality management). We collate a record of information quality issues that have hit the media over on www.iqtrainwrecks.com which might be of interest. Whether the information is in structured or unstructured forms, the creators of information should give consideration to their 'customers' (the information consumer) while, at the same time, the information consumer needs to adopt a stance of 'caveat emptor' in many cases. Information Quality is indeed a significant issue. So much so that the IAIDQ (International Association for Information & Data Quality) was founded in 2004 to create a community of practitioners and researchers in the field to raise awareness of the issues of poor quality information and develop a profession of ‘information quality management).

We collate a record of information quality issues that have hit the media over on http://www.iqtrainwrecks.com which might be of interest.

Whether the information is in structured or unstructured forms, the creators of information should give consideration to their ‘customers’ (the information consumer) while, at the same time, the information consumer needs to adopt a stance of ‘caveat emptor’ in many cases.

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