Archive for October, 2006

Info Activities Gaining Over Sex and Gambling!

ITI Bloggers October 24th, 2006

This fascinating session started with a 3-minute video tour of the InfoIsland Library, the new library service that’s been built within the virtual-reality world of Second Life. Lori Bell said it’s been a globally collaborative project. Second Life is not really a game, she explained; it’s a virtual world. Reuters just joined SL with a news bureau. IBM is putting up a business there. Wired magazine just opened an office. It’s important for libraries to be there, said Bell. She said the virtual library site receives some 4,000 to 5,000 visitors per day.

She admitted that Second Life has an interesting dimension. “Pornography and gambling have tended to lead the innovative efforts.” More avatars are becoming tired of the sex and gambling so they’re pursuing info-related activities. It’s increasingly being used in higher education, especially for distance learning activities. “Besides building a virtual library, we’re still about books and reading.”

Partnerships are important to the effort. Lori detailed a number with groups like Tech Soup, ICT Library, World Bridges, and more. “Why reinvent the wheel,” she said. “It’s important to be collaborative in our efforts.”

Michael Sauers provided some reality checks for libraries that might consider participating. If you don’t have the recommended zippy hardware, participating in SL will be a frustrating experience. If you can’t multitask—follow several conversations at once—don’t do it. You don’t have to spend real $$ but it helps. The more people at an event or in a location, the more lag there will be—say up to a minute for text transmission. Your boss and others may not view this as work. It’s a time suck. People can be rude. Don’t plan on keeping track of an acquaintance based on appearance—because they change! There are update requirements and sometimes system problems. And, as cool as it is, sometimes it just doesn’t work.

Tom Peters said the effort has experienced a kind of a pent-up release of creative energy. He considers one big area of development to be events and exhibits. There are some privacy and security concerns. Especially for reference service there’s a question of maintaining privacy of the communication. The group is still addressing some fundamental questions like what type of services are needed, what types of library buildings and collections, and are collections even needed? Challenges continue to be volunteer labor (and self inflicted burnout), external funding, expertise mining, disaster preparedness, and implementing Library 2.0 concepts.

Tom’s predictions: He thinks that library services to avatars will thrive. Architecture will evolve away from real-world architecture. Libraries will increasingly include elements from museums and theme parks. Themes and events will become more important. Even if Second Life eventually disappears, the lessons learned from the project will aid future libraries’ efforts.

Peters, Bell, Sauers, and moderator Donna Scheeder in Track C: The Second Life Library 2.0

Paula J. Hane
News Bureau Chief
Information Today, Inc.
www.infotoday.com


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New Digital Formats: Searching for Blogs and Podcasts

ITI Bloggers October 24th, 2006

Digital information is not limited to simple Web pages any more. Sabrini Pacifici, Editor and Publisher of llrx.com and owner of the BeSpacific blog, gave us a tutorial on how to search and navigate through the blogosphere. She noted that there are now over 50 million blogs searchable by Technorati, which is 100 times more than were available three years ago. Blogs are rising up everywhere. Large corporations like Sun and Microsoft have thousands of employee bloggers. The president of Iran has a blog with an RSS feed, and one can even find animal blogs!

The best way to find blogs is to go to the sites you frequent regularly and see if they have a blog. For international blogs that are searchable by language, country, or category, check the Eatonweb portal, which tracks about 60,000 blogs. Also check newspaper web sites, many of which put links to their free blogs prominently on their Home Pages.

CEOs are increasingly blogging; they generally use blogs to tout rollouts of new services, and for marketing. A Fortune 500 blogging wiki is also available.

Blog feed aggregators include Topix.net, Bloglines, MyYahoo, and FeedsFarm. Tag clouds can be searched using Icerocket, and Google has a blog search feature.

Podcasts are another example of new alternative media, and Greg Schwartz, from the Louisville Free Public Library, and owner of the OpenStacks blog, covered searching for them. A podcast is a way to distribute audio content online. Podcasts extend RSS technology to audio/media, facilitate automatic downloading of new content, allow time-shifting (listening to content whenever desired) and allow listening to MP3 files on a PC (without an iPod). Schwartz agreed with Pacifici that the best way to find podcasts is to go to a known source and then find their directory and the URL of their podcast feed. Then cut and paste the URL into an RSS aggregator. He cited National Public Radio (NPR) as having a good podcast directory. Other podcast discovery tools include Podcast411, Podcast Alley, Podcast.net, and of course iTunes. Blinkx is a search engine that indexes the content of podcasts.

Don Hawkins
IL2006 Blog Coordinator and Columnist, Information Today



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Advanced Searching Techniques

ITI Bloggers October 24th, 2006

Addressing a room packed with attendees, search expert Greg Notess discussed advanced features of search engines. It is well known that most users never even see the advanced features page on search engine sites, let alone actually using the features. The advanced features are not always needed, but they provide powerful enhancements and can be very useful. Greg is the owner and maintainer of the SearchEngineShowdown Web site, and keeps a chart of search engine features up to date. He has found that many advanced features are not documented by the search engines.

Here are some helpful techniques that you may find useful.
1. Search transfer between and within search engines, allowing running the same search quickly on several search engines. Between search engines, bookmarklets on the browser toolbar facilitate transferring the search strategy.
2. Refine and explore terms. Several search engines provide clustering of results to make exploration of different concepts easier. The clusters appear on the right side of the screen in some search engines, and on the left in others.
3. Search as you type. Google provides Google Suggest, which is a dropdown box of suggested search terms. It uses some Web 2.0 features. Alltheweb lets you see search results as you type terms (provided you type them fairly slowly).
4. The Defining Moment. Definitions are useful features of search engines. Answers.com provides dropdown menus for search types and uses major offline reference works. Wikipedia is good for current technology-type definitions. Google’s define:term is good for current topics, especially definitions on the Web itself.
5. Search the societal networking sites lets you see the sites that many people have linked to and how they have been tagged by the users. Del.icio.us is good for technology and buzzwords, FURL is for more professional and business topics, and Connotea specializes in scientific terminology.
6. Field searching allows one to restrict a search to a subset of the Web—digging deep instead of broad. Link searching allows searching link patterns on the Web. For example, one can find all sites linking to www.harvard.edu, and can even search subsets of links using Google’s inurl feature.
7. Expanded subset searching. Rollyo allows you to build a personalized search engine, and Microsoft’s Live (formerly MSN) has a macro feature allowing creation of personalized or advanced commands.
8. Filetype searches. On the Advanced Search page of most search engines, one can search for filetypes, such as PDF, .doc, etc.
9. Find sites linking to a specific website by using link:.
10. Go beyond “phrase searching” using Exalead’s NEAR operator. The default is proximity within 16 words, but by using NEAR/n, the user can specify words within n words of another. Google provides less control and precision using “word1 * word2”.
11. Don’t forget the cache to the past. Many search engines provide this capability, as does the Wayback Machine. Using the cache, one can find previous versions of Web sites, including those that are now dead.

Greg packed an enormous amount of very useful information into his talk; see his Website or the Information Today conference presentations for the full details.

Don Hawkins
IL2006 Blog Coordinator and Columnist, Information Today



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Is "2.0" Just the Latest Buzzword?

ITI Bloggers October 24th, 2006

Everybody is talking about Web 2.0, and there are several presentations about it at this conference. But what is Web 2.0? I learned some examples of its use in a presentation by Karen Coombs, Head of Web Services at the University of Houston (UH) Libraries. She listed some applicable Web 2.0 concepts and illustrated their application to the UH library’s Web site when it recently underwent a major modification and redeployment.

Radical decentralization. Content for the Web site was formerly created and updated by several people, then updated by a member of the library’s Web management staff. On the new Web site, any staff member can update any of the content, subject to the approval of the owner of the page. In addition, the Web site supports wikis and blogs.

Small pieces loosely joined. Different technologies are used in creating content, depending on what is most appropriate. All the content is loosely joined and is reusable throughout the site. Any piece of the content management system can be replaced as needed.

Perpetual beta status. Systems are deployed early, then input is gathered, and improvements are continuous. Users become part of the development process, so they understand that features may not always work as expected.

Remixable content. Content can be exported into other systems, and content from external sources can be incorporated into the site. Database links can be added to any page, blog, or wiki.

Users become contributors. Users can add and update content on the library’s Web site. Institutional repositories for scholarly content from faculty, students, and staff are easily created. The library can host blogs on the site. Users can tag and review catalog content.

Through these Web2.0 features and capabilities, the user experience is very rich. It can make full use of multimedia and interactivity, and users can personalize their experience as they wish.

Clearly, Web 2.0 is more than just a buzzword, and these applications show that it has considerable promise for the future.

Don Hawkins
IL2006 Blog Coordinator and Columnist, Information Today



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Eureka! Internet@Schools West

ITI Bloggers October 23rd, 2006


Around the corner from the IL conference is the Internet@Schools West conference-within-a-conference, with specific tracks for school librarians and media specialists.

In this afternoon session, Eureka! Public Domain Multimedia Sources, Alix Peshette addresses the crowd while conference moderator David Hoffman looks on.

I@SW is sponsored by MultiMedia & Internet@Schools magazine, which Hoffman edits.

Kathy Dempsey
Editor in Chief, Computers in Libraries magazine
Editor, Marketing Library Services newsletter



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Setting Up the Exhibit Hall

ITI Bloggers October 23rd, 2006


Workers and exhibitors are getting the booths set up for the Grand Opening Reception tonight at 5 p.m.

Kathy Dempsey
Editor in Chief, Computers in Libraries magazine
Editor, Marketing Library Services newsletter



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My First Sessions: Quick Quotes

ITI Bloggers October 23rd, 2006

Today I’m concentrating on Track B, Public Libraries’ Futures.
One of the track’s organizers was also its first speaker, Michael Stephens.
Here are some quotes from his Public Library 2.0 talk:

"Never blog in anger." (sound advice!)

"Be a sponge." (learn all you can.)

"Are we placing barriers between the user and the service?" (too many restrictions?)

Then Helene Blowers, tech director of the always-cutting-edge Public Library of Charlotte & Mecklenburg County (NC), talked about her great Learning 2.0 initiative.
She used the classic carrot-and-stick method, encouraging staff to play with technology and offering new MP3 players to all who achieved 23 specific tasks (blogging, Flickring, etc.).
"I think that’s what Library 2.0 is all about — empowering our staff."

The second Public Libraries session featured none other than Stephen Abram, who was explaining Personas in Action.
Personas are hypothetical representations of user groups, defined by research. By knowing the amalgamated traits of a certain user group, you can serve them better.
The talk turned to Millenials, who behave differently from previous generations. Scans and studies prove that their brains are actually different!)
One trait, especially in females, is that they communicate more directly. And "A more direct person demands more of an interface." They don’t want to play around — they want what they want now.

So if you’re trying to attract a certain user group to your library, you’ve gotta set things up (in physical and digital space) in ways that work with their way of thinking and acting.

We all know this intrinsically, but — how many of us really do it?
Why not start NOW?!?

Kathy Dempsey
Editor in Chief, Computers in Libraries magazine
Editor, Marketing Library Services newsletter



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Sherman’s Report on Search Engines

ITI Bloggers October 23rd, 2006

Google is on a tear. Is Google God? There are even sites devoted to Google idolatry. “In fact, it’s getting silly,” said search expert Chris Sherman. Some are questioning if it’s even a search engine anymore. Are they fundamentally an advertising company? With acquisitions like YouTube, do they really have a strategy? Sherman says yes, he’s convinced they do. Google has a list of its top 100 projects; 80 percent are search related. 20 percent are focused on what Google calls “Internet pain points.” 10 percent are classified as “blue sky.”

“Ask.com is on fire—they’ve impressed me to no end recently,” said Sherman.
He said they will roll out more of the “first-cousins of search”—like look-ups. The company thinks it has a chance to be the number 2 player after Google.

What about Microsoft? It takes them awhile to get up to speed, just like with versions of their software. Keep an eye on them, Sherman advised.

Yahoo! has become the major proponent of social search. The company is systematically reworking everything. Despite media flak, Sherman thinks it is becoming more of a media company.

All of the companies have made significant investments in research. To keep up with developments, watch the blogs the companies have now, with employees giving background and information.

Web 2.0 in Sherman’s mind is all about interactivity and employing content and technologies in unique ways. Some cool Web 2.0 tools he mentioned include Kosmix, Musicplasma, and Zillow.

Focusing on social search, Sherman gave an excellent run-down of the types, the problems, and what he thinks will work in the future. He discussed sites that offer shared bookmarking and Web pages (Del.icio.us, MyWeb, Furl), tag engines (Technorati, Bloglines), collaborative directories, personalized verticals (Eurekster, Rollyo), collaborative harvesters (Digg, Netscape, Reddit), and even social Q&A sites—all representing interesting combinations of people and technology.

He sees several problems with current offerings, including scale and scope issues, tagging issues (language ambiguity, lack of controlled vocabulary, and human laziness), and, not the least—idiots! Sherman said the future is exciting. He expects to see more blurring or content and process, more personalization, dynamic interactivity (such as sliders for tweaking results), and more vertical/mashup specialized sites. As usual, he managed to cover a lot of ground, make it interesting and entertaining, and provide an expert take on what’s happening.

Paula J. Hane
News Bureau Chief
Information Today, Inc.
www.infotoday.com


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Dine Arounds

ITI Bloggers October 23rd, 2006

For those who want some company at dinner, signup sheets are posted next to the registration desk for dine-around groups at some of Monterey’s wonderful restaurants. Each one has a discussion topic, so you can pick the one that interests you. Judging from the activity at the signup board, it’s a popular way to make new friends and network on topics of interest.

Don Hawkins
IL2006 Blog Coordinator and Columnist, Information Today



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Here Are The Numbers

ITI Bloggers October 23rd, 2006

Tom Hogan Sr, CEO of Information Today, Inc., opened the conference and gave us some attendance statistics. This is the 10th Internet Librarian conference. All but three of them have been held here in Monterey.

Here are the numbers:
–Attendees come from 48 states (see Steve Cohen’s post below) and 9 countries outside the US.
–There are 1,250 registered attendees, making this the best IL conference ever.
–50 attendees have signed up for Exhibits Only
–There are 115 exhibitors

So the total attendance is 1,415, of which 130 are speakers and moderators.

By any measure, IL 2006 is a very successful conference. Why? Think of the keywords you might associate with it: Internet, Librarian, Monterey, October. No wonder IL remains popular!

Crowds filled the ballroom and the overflow area. (For the first time ever, the ballroom at the Monterey Marriott couldn’t hold everyone, and an overflow area was set up outside.)

Don Hawkins
IL2006 Blog Coordinator and Columnist, Information Today



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