What’s Your Value?
ITI Bloggers October 24th, 2006
Have you ever measured the value of your library in numerical terms? Did you even know you can? Well, you can and you must.
Author Joe Matthews spoke today about Determining and Communicating Value. (Since I’ve been editor of Marketing Library Services newsletter for more than a decade, this is a topic near and dear to my heart.) Matthews talked about how to do simple cost-benefit analysis (yes, you can!) and about how to effectively communicate those results to your managers (yes, you must!).
Check the conference web site later to see his slides, get his books from Libraries Unlimited, or contact him at joe {at} joematthews(.)org.
Kathy Dempsey
Editor in Chief, Computers in Libraries magazine
Editor, Marketing Library Services newsletter
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This presentation was a major diappointment. We come to conferences to get cutting edge best practices, new ideas, etc., not to get a superficial rundown of old news. There was nothing in this presentation that I could not have gotten from staying home and reading a book.