Google Scholar, to be the Buzz?

Had breakfast with Chris Sherman, who is teaching a pre-con workshop over at the Novotel hotel today.

Though Google is not among the 29 self-classified “enterprise search” companies on the advance exhibitors’ list here, Sherman and I got to wondering (over a cholesterol laden breakfast) whether Google Scholar might not be part of this year’s trade-show buzz.

As the popular search engine digs down into the invisible Web to find the good stuff, will the commercial vendors feel newly threatened from the competition they have learned to respect?

Stay tuned. I’ll have to ask around when the trade show opens tomorrow. Until then, read Barbara Quint’s recent news story on the Google Scholar product release.

Dick Kaser

ITI VP, Content

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