In Q&A following his keynote (see Marydee Ojala’s notes below), Richard McDermott was asked to list his top-3 tips for those who want to set up strategic communities in their organizations.
McDermott quickly rattled off the answer:
1. Identify topics that matter to your core business.
2. Identify the leaders who will make the communities go.
3. Find ways to support your communities—get a senior manager to go on the record by saying, “This is really important. We should do this.”
Sounds like good advice to me.
V.P. Content, Information Today, Inc.